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  • #SFSC News

    Meet Alan Nelson, SFSC’s wine expert

    By Annabel Ross 04 September 2018

    Alan Nelson started Nelson Wine Company 24 years ago, and has been supplying So Frenchy So Chic with champagne and sparkling wines for the past four years. This year his company will also provide the reds, whites and rosés available at the event. We picked his very experienced brain to find out what makes a good drop and why red should be consumed with caution on a hot summer’s day…

    Why have you selected the wines that you have for So Frenchy So Chic?

    They had to be French wines of course, as SFSC is celebrating all things French, from there it was choosing a cross-section of quality wines at varying price points that would be well accepted by a broad range of people in a picnic environment. We’ve been doing Laurent-Perrier and Paul Louis (champagne and sparkling) for the past four years, now we’re doing rosé, petit chablis, Grenache blanc and Bourgogne pinot as well. The Paul Louis is remarkable value for a French Loire sparkling. We’ve had Paul Louis for years, I love it, it’s been incredibly well-accepted and growth in sales reflects that. I think that each wine we’ve selected in each variety, style and price bracket over-delivers.


    Are there qualities that make them more appropriate for a picnic than other types of wine?

    A day on the lawn with the sun shining calls for fresh and generally light to medium-bodied wines. I didn’t go for anything with any serious weight, it’s a daytime function, drinking heavy reds during the day is not fashionable or popular, I don’t think, and not common sense. I would say it’s at least 60% female, the audience, so that influenced my choices, too. Every time I’ve been to SFSC it’s been perfect, high 20s, remarkable weather. I personally would drink white or rosé if I wasn’t drinking bubbles but the pinot’s pretty food-friendly, I suppose. Red during the day knocks you around a bit. It’s got a slightly higher alcohol content.


    Tell me a bit about your business today and the service you provide.

    When I started the business 24 years ago, there was just the one brand of wine. We’ve taken over three other businesses since then and we now have over 100 Australian and international brands that we work closely with regarding market trends, packaging, wine style and price. Lots of travel is part of the job and of course includes an annual trip to France which I love.


    What sets French wines apart from wines in other regions of the world?

    French wine has a huge advantage over the New World wines (wines produced outside the traditional wine-growing areas of Europe and the Middle East) as time has helped them to establish how and where they grow grapes and make wine. While we make some amazing wines in Australia, the French have perfected making wines in ideal regions and conditions. Without doubt they’ve set the benchmark for most New World producers.


    What’s your pet peeve when it comes to wine?

    People saying things like, “I don’t like chardonnay.” I’m like, you can’t throw a blanket over chardonnay, or any other wine in the world, frankly, because they vary from a score of 1 to 100. That’s like saying you don’t like brunettes. People form an opinion, they say they don’t drink rosé because it’s sweet because they had a sweet one once. There are so many wines out there and if you’ve tried one you certainly haven’t tried them all!

    Visit smashvino.com.au

     

    Join us :  So Frenchy So Chic, Adelaide, Melbourne and Sydney festivals, January 11, 13 and 19, 2019. Book here.